You already know about EQ, Emotional Quotient. It measures how well people understand and manage relationships with each other.
We believe there is a new measure businesses need today. We call it Agent Quotient, or AQ.
AQ measures the quality of the relationship between a human and an AI system. It looks at how well people and AI agents collaborate to reach a shared goal, while keeping mutual respect, understanding and trust intact.
Why does this matter. Because the businesses that win with AI over the next decade will not be the ones with access to the best technology. Nearly everyone will have access to similar tools. The winners will be the businesses that build the best working relationships between their people and their AI agents.
At M37 we assess AQ across five dimensions. Together they tell us how ready a business is to bring AI agents into daily work, and how well those agents are actually performing once they arrive.
This is not a technical audit. It is a relationship audit. We look at trust, clarity of purpose, communication and outcomes, the same things that make any good working relationship succeed.
Our approach rests on a proven i5 framework and a Moments of Truth methodology, paired with the AQ model. Together they give a business a clear, practical way to start strategising around AI, instead of guessing.
If your business is standing in a defensive position against AI, we would like to help you shift to one of proactive engagement.
That shift starts with a conversation. Reach out for an exploration session and let us map the possibilities together.

